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Ebook E-business and e-commerce management: Strategy, implementation and practice - Part 1
Ebook E-business and e-commerce management : Strategy, implementation and practice - Part 1 presents the following content: Chapter 1 Introduction to e-business and e-commerce; Chapter 2 E-commerce fundamentals; Chapter 3 E-business infrastructure; Chapter 4 E-environment. Please refer to the documentation for more details.
284 p bci 26/01/2024 22 0
Từ khóa: Business enterprises, Computer networks, E-business and e-commerce management, E-commerce management, E-business management, E-commerce fundamentals, E-business infrastructure
Ebook E-business and e-commerce management: Strategy, implementation and practice - Part 2
Ebook E-business and e-commerce management: Strategy, implementation and practice - Part 2 presents the following content: Chapter 5 e-business strategy, chapter 6 supply chain management, chapter 7 e-procurement, chapter 8 e-marketing, chapter 9 customer relationship management, chapter 10 change management, chapter 11 analysis and design, chapter 12 implementation and maintenance. Please refer to the documentation for more details.
514 p bci 26/01/2024 8 0
Từ khóa: Business enterprises, Computer networks, E-business and e-commerce management, E-commerce management, Supply chain management, Customer relationship management
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