Ebook E-business and e-commerce management: Strategy, implementation and practice - Part 2

Ebook E-business and e-commerce management: Strategy, implementation and practice - Part 2 presents the following content: Chapter 5 e-business strategy, chapter 6 supply chain management, chapter 7 e-procurement, chapter 8 e-marketing, chapter 9 customer relationship management, chapter 10 change management, chapter 11 analysis and design, chapter 12 implementation and maintenance. Please refer to the documentation for more details.